Verizon returns to the Super Bowl to highlight new 5G internet expansion

What you need to know:

  • Jim Carrey will reprise his role as “The Cable Guy” in a Verizon in-game ad, giving a massive platform to 5G Home and 5G Business Internet, watch the action here

  • “Pepsi Super Bowl LVI Halftime Show Ultra Pass Powered by Verizon 5G Ultra Wideband” is a first-of-its-kind mobile experience that provides unprecedented access to the most anticipated Pepsi Halftime

  • Verizon is investing $119 million long-term across Los Angeles and Inglewood in preparation for the big game at SoFi Stadium

New York Verizon, the official technology partner and official 5G network for the NFL, returns to the Super Bowl for the fifth consecutive year with an in-game announcement. Jim Carrey will reprise his role as “The Cable Guy” and give a huge platform to Verizon’s new 5G home and 5G business Internet offerings, including the speed and bandwidth to connect TVs, tablets, phones, game consoles and more to Verizon- Ultra- fast, reliable network, View here.

5G Home is now available to 20 million people and 5G business internet is available to another 2 million businesses across the country.

Powered by the recent expansion of 5G Ultra Wideband to more than 100 million people1 In the US, the company will also showcase the speed and strength of its 5G network throughout game broadcasts — from field events to immersive mobile access to the all-time Pepsi Super Bowl LVI Halftime Show.

The Pepsi Super Bowl LVI Halftime Show will be broadcast in real time through the Verizon 5G Ultra Wideband network, enabling this one-of-a-kind experience. With the addition of strategically placed 360-degree cameras that are broadcast in 4K throughout the stadium, field and stage, fans will be able to organize their own second screen experience with access to exclusive, inaccessible viewing points on TV. To access the experience, consumers can enter a “Pepsi Super Bowl LVI Halftime Show Ultra Pass powered by Verizon 5G Ultra Wideband” through the Pepsi Halftime mobile app to instantly feel transported to the show itself – at home or watching with friends.

“Powered by the Verizon 5G Ultra Wideband, the Pepsi Super Bowl LVI Halftime Show Ultra Pass is so much more than a second screen experience, it allows audiences to feel like they are on stage with the artists,” said Diego Scotti, Verizon Marketing Director. . “Using 5G Ultra Broadband technology and in close partnership with Pepsi, Roc Nation and the NFL, we can enhance one of the most watched events of the year, in a way that has never been done before, opening the door to the future of live events.”

“This year’s Pepsi Super Bowl LVI Halftime Show performance is already among the most anticipated of all time, so we wanted to provide fans with an unprecedented level of access. With most people already consuming content on their mobile devices while watching the game on TV, we thought it was A great opportunity to create a new and immersive way for fans to experience a performance – as if on stage or in the stadium itself – all from within the Pepsi Super Bowl LVI Halftime Show mobile app,” said Todd Kaplan, Vice President of Marketing, Pepsi. “Pepsi Super Bowl LVI Halftime Show Ultra Pass powered by Verizon 5G Ultra Wideband takes the second screen experience to a whole new level, truly enhancing fan engagement and engagement, in what will surely be a performance for the ages!”

In support of Pepsi Halftime leader Dr. Dre, Verizon has pledged $1 million to the University of Southern California (USC) Iovine and Young Academy, a principal partner of Jimmy Iovine and Andre “Dr. Dre” Young’s Magnet High School (Iovine and Young Center) which will open in Leimert Park in Fall 2022. Verizon’s commitment supports the expansion of the Academy’s educational activities to include design, technology, and entrepreneurship learning experiences for high school students and related professional development opportunities for educators throughout the Los Angeles metro area.This partnership combines the Academy’s goal of expanding The scope and impact of its educational models and Verizon’s goal of enhancing digital skills training.It also demonstrates Verizon’s commitment to the Los Angeles community, as it supports, through its nonprofit partners, 39 innovative Verizon educational schools with a market value of more than $75 million to help bridge the digital divide in education.

“Verizon’s incredible generosity provides the opportunity to make the same impact in arts, technology, and innovation businesses at the high school level in South Los Angeles as Iovine and Young Academy did at USC,” said Jimmy Iovine, music entrepreneur and philanthropist. “Verizon’s commitment to education has always been impressive, and we are grateful for their support of the Iovine and Young Center”

5G and the fan experience

Verizon 5G Ultra Wideband will bring fans as close to the game as possible while inside the SoFi Stadium. The Verizon 5G Multi-View in the NFL Ticketholder app will give fans in attendance, with select Android and iOS 5G phones, the chance to interact with up to seven different camera angles, view AR overlays from NFL’s Next Gen Stats for players, and access instant replay. With Verizon 5G Multi-View, fans will never miss a moment of the action on the ground, even if they move away from their seats. In addition, NFL Ultra Toss, an interactive mobile game, will be available in the NFL Ticketholder app with new features that enable players to view scores and compete live with other fans playing in real time.

New this year, Verizon has partnered with Snapchat for augmented reality (AR) 5G Connected Lens, for fans at the SoFi Stadium. Fans connected to a Verizon 5G Ultra Wideband in the stadium can use Snapchat to join a shared, synchronized AR experience where they can collaborate with other groups of fans and fight with other groups of fans for control of a giant virtual balloon hovering over the field. Whichever group makes the most noise, it will be the Ultra and will have a chance to win control of the airship and win the match at the end.

Network improvements in SoFi Stadium and surroundings

Verizon has invested $119 million long-term across Los Angeles and Inglewood in preparation for the big game; An investment that will benefit customers who live in and travel to the area in the future, adding capacity, speed and coverage for residents, businesses and visitors.

As part of this investment, Verizon has built 169 new microcells, 4 new macro cell sites, and 24 new internal systems. These solutions will provide a reliable and secure service to in-game visitors, NFL players, staff, first responders, and residents of Los Angeles and Inglewood who enjoy all the festivities surrounding the big game and beyond.

Public Safety

Verizon Frontline, the advanced network and technology built for first responders, works closely with public safety agencies across Los Angeles County to help ensure first responders have the reliable connection they need to protect fans in the game and those in the local community.

The Verizon Command Center will work around the clock to help ensure that first responders and fans can communicate effectively.

Great deals from Verizon to get fans ready for Gameday

Starting February 9 and for a limited time, fans can make sure their phones are protected and up and running with 40 percent off a bundle of Verizon Tailgate accessories available exclusively at Verizon stores, while supplies last.

Internet experience 5G Home and 5G Business

For the fans at home, having a reliable connection to the biggest game of the year is essential. With 5G Home Internet, available in select regions, streaming the Super Bowl and commercials is a breeze. Setup is plug and play. It is reliable and fast enough to power devices at home during the game. Customers can connect TVs, tablets, phones, game consoles and more to a super-fast and reliable network. 5G Home Internet 50% off customers on select new Verizon 5G phone packages, and new internet service plans come with one month on us.2 With Verizon Fios Home, 5G Home Internet, and LTE Home Internet, Verizon provides great options for customers looking for fast, reliable home broadband solutions.

With 5G Business Internet, 5G Business Internet, available in select regions, customers can also experience great performance, reliability, and convenience for their business. This wireless alternative to cable internet is for businesses of all sizes and includes self-setup or professional installation options, multiple pricing and service options, unlimited data, and a 10-year price guarantee.3.

Whether fans are in the game or on the go, they can stream, tweet, take photos and share them quickly and reliably. At home with 5G Home or on the go for a Super Bowl LVI, they can get the most out of Verizon’s 5G Ultra Wideband network.


1 5G Ultra Wideband is available in more than 1700 cities

2 50% off 5G Home Internet: Save 50% off 5G Home Internet when you combine your plan with 5G Do More, 5G Play More or 5G Get More. Automatic payment and paperless billing required. A one-month promotional credit is applied through invoice credit over one or two billing cycles. Subject to VZW Agmts and credit approval.

3 The Price Guarantee applies to the monthly access fee only. Terms and restrictions apply.